Project Info
Brief Background
Client came to us looking to expand his landscaping business. They already had a website built by a web designer but it wasn’t optimized for SEO. Their Google Business listing has also been neglected. First step was to rebuild the website in WordPress using the specific tools we use for all projects in order to make the process of completing updates in the future a lot easier and faster.
Strategy
Since this business operated solely in the local area and since the client was looking for a sustainable lead generation system that will bring leads for a long period of time, we focused all of our attention towards local SEO.
First we completed a thorough keyword research, then we optimized the Google Business profile, planned out the website structure and went ahead and built a new website. Once the website was built, we continued to make additional onpage SEO updates, build citations, backlinks, etc. all while focusing on updates that would have a meaningful effect. This whole process lasted 3 months.
First we completed a thorough keyword research, then we optimized the Google Business profile, planned out the website structure and went ahead and built a new website. Once the website was built, we continued to make additional onpage SEO updates, build citations, backlinks, etc. all while focusing on updates that would have a meaningful effect. This whole process lasted 3 months.
Outcome
The client started getting leads before the project was even completed. He was extremely happy with the effects that the new lead generation system had on his business and he was thrilled to continue working with us. He signed up for the monthly SEO plan and we have worked for years ever since, with each year bringing better results than the last.
RESULTS
Google Business Profile
Google Business Profile brought the most amount of leads as they usually do for most businesses. The screenshot below is from the first 3 months of working with the client.
Results After 1 Year:
Website Leads
Click to enlarge.
